Swissqprint's Creative Challenge invited customers to showcase their most creative prints. For the key visual, I designed each letter of "CREATIVE" as a different substrate the Swissqprint printer can print on directly — wood, glass, metal, cardboard, plastic, paper. One word, every material.
I handled the full production: concept, 3D modeling, materialization, shading, lighting, look development, and post production.
Deliverables & Highlights
• Concept: one letter per printable substrate — wood, glass, metal, cardboard, plastic, paper
• Full CGI: modeling, shading, lighting, look development
• Post production: full ownership
• Self-produced
• Concept: one letter per printable substrate — wood, glass, metal, cardboard, plastic, paper
• Full CGI: modeling, shading, lighting, look development
• Post production: full ownership
• Self-produced